
Made for your next big idea
Startups
A big idea deserves a strong first impression. Explore launch imagery, product stories, and creator-led ads without starting every concept from scratch.
Start CreatingA little inspiration
Make your first impression count.
Launch concepts with a point of view, from a product reveal to the first creator story.

Meet your next obsession

Small speaker. Big feeling.

An evening, reimagined

Made for the next move

Take the long way
AI-generated concept work for inspiration. Fictional brands and scenes.
A launch with a point of view
Make the introduction memorable.
Start with the product. Build a world around it. Explore the launch image and the campaign treatment together, before choosing where to take the story next.
- Introduce the product
- Give it a personality
- Find the launch direction


The creative process
Small team. Big creative energy.
Get the idea out of your notes and into something you can see.
Launch a portable orange speaker. A bold blue architectural setting. Warm daylight. A simple, confident product reveal.


An illustration of the creative process
- 01
Bring the big idea
Start with your product reference and the message you want people to remember.
- 02
Explore the launch
Try a product scene, a different hook, or an AI creator-led introduction.
- 03
Find your direction
Review your creative, build on the promising ideas, and prepare your next take.
Start with what you have
Turn your product reference and a short prompt into a creative starting point.
Explore before you commit
Try different creative directions with image and video models.
Keep the launch together
Organize your references and generated media around your project.
A few useful answers
Before you begin.
Do I need production experience?
You can begin with a product reference and a clear description of the idea. Templates provide another starting point, and you can refine your prompt as you learn what works for your creative.
How much does it cost to get started?
Launch is the smallest paid plan. Visit Pricing for current weekly and monthly options. Generation credit usage depends on your selected model, duration, resolution, and other settings.
How do generation credits work?
Credits are used when you generate. The amount depends on the model and settings, including duration, resolution, and audio. Visit Pricing to compare the allowances and model access included in each plan.
Can I use generated content commercially?
Usage rights depend on your selected model and provider terms, and the assets you supply. Review those terms and your final creative before commercial use. A subscription does not add a separate rights grant.
From idea to ad
Your next big idea is ready for its close-up.
Bring your product. Follow your imagination. Start creating.
Start Creating